About this webinar
Every business has customers – it’s because of their customers that the business exists.
But in an era of intense competition, when customers are better informed than ever, customer engagement is the number one differentiator between you and your competitors. How you interact with your customers – and their perceptions of your business – is what will drive your business forward.
So how do you do that effectively and efficiently, whilst maintaining a human face?
That’s where customer relationship management (CRM) comes in.
CRM is pretty essential to a modern business and in this webinar, Torie Robinson (founder of Media Evolution) and I are going to explain what it is, why it’s important, the benefits it delivers and how it actually relates to marketing and social media!
We’ll chat about how a CRM system can be well-designed so that it's simple, easy to use, benefits your business and helps to make it more successful.
Whether you’re a business owner, entrepreneur, intrapreneur, marketer, PR specialist, operations manager or simply looking to move your business or department to the next level, we think you’ll find this webinar really useful.